Tomorrow, on June 12, not one or two but around half a dozen Bollywood films are releasing. Out of all, Main Vaapas Aaunga is likely to score better than the rest on day 1, but overall, the start will remain on the lower side. Starring Diljit Dosanjh, Naseeruddin Shah, Sharvari, and Vedang Raina, the romantic drama marks the big-screen return of director Imtiaz Ali after a long time. Sadly, as far as the opening-day performance at the Indian box office is concerned, it’s going to be underwhelming. Keep reading for a detailed prediction report!
Imtiaz Ali yet to face a theatrical test in the post-COVID era
Over the years, Imtiaz Ali has built a loyal niche audience and enjoys a degree of box-office pull. However, with audience consumption patterns changing drastically and OTT platforms booming in the post-COVID era, the extent of his theatrical draw remains uncertain. While he directed the critically acclaimed Amar Singh Chamkila in the post-pandemic period, the film premiered directly on Netflix and did not test the box office. As a result, Imtiaz is yet to be tested theatrically in the post-COVID landscape.
AR Rahman’s music failed to generate strong ground-level buzz
Music has always been a crucial factor in driving initial buzz for Imtiaz Ali’s films, and this time too, the soundtrack has contributed to an extent. AR Rahman’s music has received acclaim, but none of the songs have emerged as chartbusters capable of generating significant ground-level excitement. A couple of major musical hits could have substantially boosted Main Vaapas Aaunga’s pre-release momentum, but that clearly hasn’t happened.
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Disclaimer : This story is auto-aggregated by a computer program and has not been created or edited by FilmyFriday. Source:: koimoi.com
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