Optimystix Entertainment is ready to enter a new phase as it is set to come up with its public issue on August 7. For Vipul D Shah, Founder and Chairman, Optimystix Entertainment, this represents both a moment of pride and a much larger responsibility. “Optimystix has been built over more than 25 years, from producing some of India’s most successful television programmes to expanding into Films, OTT, animation and digital content. Personally, it is gratifying to see a company that we started with a strong creative ambition now preparing to enter the public markets. At the same time, a public listing is not a destination; it is the beginning of a new phase. It brings greater accountability, transparency and responsibility towards a much wider group of stakeholders,” he said.
Rajesh Bahl, Co-Founder and Group CEO, Optimystix Entertainment, said, “The milestone gives us an opportunity to unlock the capability, credibility and relationships we have built over the last two-and-a-half decades and use them to create the next large Indian media and entertainment company; one that not only produces successful content but also owns valuable intellectual property and builds enduring entertainment franchises.”
Over the years, Optimystix has evolved from being primarily a television production company into a diversified content business operating across television, OTT, films, digital platforms and animation. Sharing why they feel this is the right time to go public, Bahl said, “We now have a stable and profitable television and OTT business, where projects are largely produced under a cost-plus-margin model. We have also developed capabilities in films, where our focus is on retaining a share of the intellectual property and participating in the long-term value created by the content. The next stage is to scale our digital and animation businesses, where we intend to own and monetise the IP ourselves.”
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Disclaimer : This story is auto-aggregated by a computer program and has not been created or edited by FilmyFriday. Source:: BollywoodHungama
