Prime Video India has announced a multi-year distribution partnership with Korean entertainment company CJ ENM, expanding its Korean content catalogue for viewers in India. As part of the collaboration, more than 100 titles, including 26 new releases, will be made available on the platform over the next two years.
The agreement builds on the existing global partnership between Prime Video and CJ ENM, with a stronger focus on Indian audiences. The upcoming titles will be available with English subtitles as well as Hindi, Tamil and Telugu dubs.
Popular Korean titles to arrive over the next two years
The slate will begin with Yumi’s Cells Season Three and will also include upcoming series such as The Legend of Kitchen Soldier, My Bias, My Boss and Filing for Love. In addition, viewers will get access to several existing CJ ENM titles, including Dear X, Law in the City, Study Group, My Dearest Nemesis, Search: WWW, and the first two seasons of Yumi’s Cells.
The collection features a mix of romance, thriller, fantasy, drama and action, with actors including Kim You-jung, Lee Jong-suk, Park Ji-hoon and Cha Woo-min.
Prime Video on growing demand for Korean content
Speaking about the partnership, Shilangi Mukherji, Director and Head of SVOD Business at Prime Video India, said the collaboration reflects the increasing popularity of Korean stories among Indian audiences: “Building on our strong global relationship with CJ ENM and the deal announced last year, we’re excited to deepen this collaboration with a sharper focus on India. The popularity of Korean content has been remarkable across our Prime Video markets. Compelling narratives, diverse genres, and memorable characters that transcend borders have fueled a K-content wave that continues to gain momentum year on year. By bringing a curated slate of premium Korean titles to Prime Video, we’re doubling down on our commitment to making the …read more
Disclaimer : This story is auto-aggregated by a computer program and has not been created or edited by FilmyFriday. Source:: BollywoodHungama
